Vintage Union 76 Sign: Authentic Collectible Petroliana – VS0289

Union 76 Gas Station Company History

Union 76 station in Southern California, c. 1950s. Dinah Sanders, Public domain, via Wikimedia Commons

Union 76, also known as Union Oil Company of California, has a rich history in the petroleum industry. Here's an overview of the history of Union 76 gas stations:

1. Founding and Early Years:
   • Union Oil Company of California was founded in 1890 by Thomas Bard, a California politician and businessman.
   • The company initially focused on oil exploration and production in California.
2. The Orange Disc:
   • In 1932, Union Oil introduced the iconic orange ball or disc symbol, which became synonymous with the brand. This symbol was featured prominently at Union 76 gas stations.
3. Expansion and Growth:
   • Union Oil expanded its operations beyond California, exploring and producing oil in other parts of the United States and internationally.
   • The company grew its retail presence by establishing gas stations under the Union 76 brand.
4. Distinctive Design:
   • Union 76 gas stations were known for their distinctive orange and blue color scheme, and the orange ball logo was a prominent feature in the station's signage.
5. Unocal Merger:
   • In 1985, Union Oil Company merged with the Molson Brewery of Canada to form a holding company called First Interstate Bancorp.
   • In 1987, First Interstate Bancorp acquired Pure Oil Company, and the combined entity adopted the name Unocal Corporation.
6. 76 Brand Continues:
   • Despite the corporate changes and mergers, the Union 76 brand continued to be used for the company's retail gasoline stations.
7. Chevron Acquisition:
   • In 2005, Chevron Corporation announced its intention to acquire Unocal Corporation. The acquisition was completed in August 2005.
8. Transition to Chevron Brand:
   • Following the acquisition, many Union 76 gas stations were rebranded as Chevron stations. The distinctive orange ball logo gradually disappeared from the retail landscape.
9. Legacy:
   • Despite the transition to the Chevron brand, the Union 76 brand and its iconic orange ball logo continue to hold nostalgic value for many people.
10. Collectibles and Memorabilia:
    • Union 76 memorabilia, including signs, gas pumps, and other items featuring the orange ball logo, are sought after by collectors and enthusiasts.